Our Story

 

KINDRED was created to provide antidotes to urban living, in particular to the mental and physical challenges that arise from moving at a city’s frenetic pace (our business was born in New York, of all places). 

We believe in having the best of both worlds: in enjoying the benefits of creatively inspiring and opportunity-laden cities, while balancing out their hectic character with mindfulness practices and wilderness escapes. 

KINDRED offers a tailored mix of creativity, mindfulness and inner nature practices to bring stress relief, improved immunity, increased productivity and peacefulness to participants. We supply private sessions and mindfulness coaching for individuals, and work with corporations to create ideal office spaces via workshops, holistic design and executive coaching.

 
 
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Jenni Dawes, founder

Jenni has been working internationally as a strategist and mindfulness coach for the past 18 years, melding business, brand and design thinking with meditation, qi gong and holistic practices to help individuals and companies enhance their creativity, upgrade their communications and attain their goals.

She’s spoken on mindful leadership and corporate wellbeing for Ralph Lauren, Palantir and Viacom, led meditations at TEDActive, Worktech and for Lululemon’s Healthy on the Hudson series, and guided over 200 corporate meditation sessions for companies such as Spotify, Airbnb, Dentons, Kickstarter and Google’s 30 Weeks incubator.

Jenni pairs time-honored meditation traditions with the latest scientific studies and perspectives from art, philosophy and travel, providing sessions that are simple, accessible and non-sectarian.

She began her mindfulness training in Sydney, Australia under the tutelage of a Buddhist monk, and furthered her study with retreats in India, Sri Lanka, Thailand, Cambodia and Bali. She recently settled in Paris, after two years living nomadically and five in New York. 

Jenni is also the founder of Collaborateur, a strategy and sustainability consultancy, and elementale, a storytelling and sensory design studio.

What’s in a name?

Why ‘KINDRED’?

Back in 2015, when we were brainstorming names, we wanted something that could reflect the sense of community and connection we were aiming to foster. Hence ‘kindred’, meaning similar or related; someone who shares the same core beliefs.

The path of inner work can be isolating; not everyone will understand your choices, or the new level of self-awareness you’re cultivating. Here, we get it.